We spent last week in the center of the hipster universe, Williamsburg, Brooklyn, to work with Amy Falder and Chris Brunner of New York Green Roofs. Amy and Chris are looking to model growth for their business, and quantify the social and environmental impacts that their green space projects are creating. Our discovery process included interviews with the principals and staff, research on the social and environmental impacts of green roofs, and valuation of our findings. Next phases of the project are finalizing management and modeling dashboards, market analysis and research, and tools for communication of the value they are creating.

New York Green Roofs designs and maintains green roofs and gardens throughout New York City. They currently have more than 500,000 square feet of NYC green space under their supervision, including the roof of the Javits Center, Brooklyn Botanic Gardens, and the Empire State Building.


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